National Rosé Day (June 13), History, Timeline, Activities and Facts About Rosé


National Rosé Day is a holiday observed in the United States on the second Saturday in June each year. History, timeline, activities and facts about Rosé.

History of National Rosé Day (June 13) and Activities

It is a day dedicated to celebrating and enjoying the popular pink-hued wine known as rosé. On this day, people may gather with friends and family to share a bottle of rosé, attend wine tastings or events, and indulge in all things rosé. The holiday is also a way to recognize the hard work of winemakers who produce this beloved beverage.

History of National Rosé Day

National Rosé Day was first observed in the United States in 2015. It was created by wine expert and entrepreneur Bodvár Hafström, who saw an opportunity to celebrate the increasing popularity of rosé wine in the United States.

Hafström chose the second Saturday in June as the date for National Rosé Day, as it falls during the peak of rosé season and is a time when many people are enjoying outdoor activities and gatherings with friends and family.


Since its inception, National Rosé Day has gained widespread recognition and popularity, with wine enthusiasts across the country participating in events and celebrations. Many wineries, wine bars, and restaurants offer specials on rosé wines, and social media is often filled with posts and photos of people enjoying the festive occasion.

In addition to promoting the enjoyment of rosé wine, National Rosé Day has also become an opportunity to raise awareness and support for various charities and causes. Some wineries and wine organizations use the holiday as an opportunity to host fundraising events and donate a portion of their proceeds to charitable organizations.

History of National Rosé Day (June 13) and Activities

National Rosé Day Timeline

Here is a timeline of significant events and milestones related to National Rosé Day:

  • 2015: Bodvár Hafström, a wine expert and entrepreneur, creates National Rosé Day to celebrate the growing popularity of rosé wine in the United States. The holiday is set to be observed on the second Saturday in June each year.
  • 2016: National Rosé Day gains widespread recognition and social media attention, with many wine enthusiasts sharing photos and posts of themselves enjoying rosé.
  • 2017: Wineries, restaurants, and wine bars across the country begin offering specials and events in honor of National Rosé Day, and the holiday becomes an increasingly popular occasion for gatherings and celebrations.
  • 2018: National Rosé Day continues to grow in popularity, with many wineries and wine organizations using the holiday as an opportunity to raise awareness and support for charitable causes.
  • 2019: The third Saturday in June is designated as International Rosé Day, expanding the celebration of rosé wine beyond the United States.
  • 2020: Due to the COVID-19 pandemic, many National Rosé Day events and celebrations are scaled back or canceled. However, wine sales surge as many people turn to online purchases and home consumption.
  • 2021: National Rosé Day resumes with a mix of in-person and virtual events and celebrations. Rosé continues to be a popular wine choice, with many new varieties and blends hitting the market.
  • 2022: National Rosé Day falls on June 11th, and wine enthusiasts around the country celebrate with a range of events and activities, including tastings, pairings, and charitable fundraisers. The holiday continues to be a highlight of the summer wine season.

Is rosé made from the same grapes as red wine?

Rosé wine can be made from the same grapes as red wine, but the winemaking process is different. Red wine gets its color from the skins of red grapes, which are left in contact with the juice during fermentation. In contrast, rosé wine is made by allowing the juice from red grapes to have limited contact with the skins before being separated and fermented.

Many different grape varietals can be used to make rosé wine, including Grenache, Syrah, Mourvèdre, Pinot Noir, and Sangiovese, among others. In some cases, winemakers may also use a blend of red and white grapes to produce a pink-colored wine.

The type of grape used, as well as the duration of skin contact and fermentation, can all affect the flavor, aroma, and color of the resulting wine. Some rosé wines may have more of the fruity and floral notes commonly associated with white wines, while others may have a more robust and complex flavor profile similar to red wines.


History of National Rosé Day (June 13) and Activities

National Rosé Day Activities

There are many different ways to celebrate National Rosé Day. Here are some activities to consider:

  1. Host a rosé tasting party: Invite friends and family over to sample different varieties of rosé wine. Provide a variety of snacks and appetizers to pair with the wines, and encourage guests to share their thoughts and preferences.
  2. Take a winery tour: Visit a local winery or vineyard to learn more about the winemaking process and sample different rosé wines. Many wineries offer special tastings and events in honor of National Rosé Day.
  3. Attend a wine festival or event: Check for local wine festivals and events that may be taking place on National Rosé Day. These events often offer a wide variety of rosé wines to taste, as well as food, music, and other activities.
  4. Try a new recipe: Incorporate rosé into a new recipe, such as a rosé sangria or a rosé-infused dessert. There are many creative ways to incorporate wine into cooking and baking.
  5. Enjoy a picnic: Pack a picnic basket with your favorite rosé wine, cheese, crackers, and other snacks, and head to a scenic outdoor spot to enjoy the day.
  6. Share on social media: Share your National Rosé Day celebration on social media using the hashtag #NationalRoséDay. You can share photos of your wine tasting, your favorite rosé bottle, or your rosé-infused recipe.

Remember to always drink responsibly and follow local laws and regulations related to alcohol consumption.

Facts About Rosé

Here are some interesting facts about rosé wine:

  1. Rosé can be made in many different styles, from light and dry to rich and sweet. The style depends on the grape variety, the winemaking process, and the region in which the wine is produced.
  2. Rosé can be made from a variety of grapes, including Grenache, Syrah, Mourvèdre, Pinot Noir, and Sangiovese, among others. Some rosé wines are made from a blend of different grape varieties.
  3. Rosé is often associated with warm weather and outdoor activities, but it can be enjoyed year-round.
  4. While many rosé wines are dry, some are sweet and can be used as dessert wines.
  5. Rosé wine can range in color from a pale, almost white, pink to a deep, vibrant pink or even light red.
  6. The pink color of rosé comes from the skins of the grapes used to make the wine. The longer the skins are left in contact with the juice, the deeper the color of the resulting wine.
  7. Rosé can be paired with a variety of foods, from light salads and seafood to heartier meats and cheeses.
  8. Rosé can be found in still, sparkling, and fortified versions.
  9. Provence, France is known for producing some of the world’s most famous and high-quality rosé wines.
  10. The popularity of rosé has been on the rise in recent years, with a growing number of wineries and wine regions producing high-quality pink wines.

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