Celebrate summer, friends and all pink on National Rosé Day! Not many people need an excuse to open a new bottle of rose wine, but we have some great ideas on how to make the day a fun and memorable occasion.

Celebrated every year on the second Saturday in June, this year on June 13, National Rosé Day was started by the Swedish house Rosé Bodvár to pay tribute to this glorious summer wine. Whether you prefer its rosy or bubbly, sweet or dry, deep pink or more orange, raise a glass for this perfect sip of summer.



When the sky is clear, the sun is shining and the hammocks come out, it is the perfect time to have a glass of the silky pink drink. But who was the magician who first bottled the pink haze of the evening sky?

Unfortunately, the exact time the drink was first made is still unknown for a long time, many of the more familiar red wines were commonly rosy in color. This is because the techniques used to make dark wines, such as hard pressing, were not widely practiced. Places like ancient Greece, who were experts in everything related to wine, preferred the lighter drinks, since it seemed more civilized.

The Greeks and Romans finally discovered a way to separate their red and white wines, but it was around the Middle Ages when the people of Phocaea, modern Turkey, brought vines to the old city of Marseille, turning people’s heads towards the pink.


History of National Rosé Day (June 13) and Activities

However, Rosé came to the United States party too late. It was not until recently that one of the famous American wineries, Sutter Home Winery, attempted to replicate the summer drink, and failed, as its first result was too sweet with an unpleasant aftertaste. That didn’t stop the winery from finding a way to refine the recipe and become the first producers of the blush drink.

Today, pink is associated with everything elegant, class, glamor, etc. It is so popular that it is considered a wine to quench thirst. An easy drink to drink while cooking or a snack offered to guests before dinner.

The bubbly pink state solidified in 2014 when the Hamptons were short of pink. And it was not a surprise that the National Rosé Day was made official in October of the same year.



1975 – The first rosé made in the United States is launched
Sutter Home’s White Zinfandel firmly placed rosés in wine lovers’ wine racks across the country

Mid 1940s: The first rosé wines arrive in the USA.
Wine merchant Henry Behar introduced Las Lanzas de Portugal rosé wine to American palates

14th century – A noble wine
Rosé de Provence is considered prestigious, for kings and aristocrats.

600 BC – Wine and vineyards arrive in France
Greek merchants brought the start of the Provencal wine industry



Is rosé made from the same grapes as red wine?

Yes, the only difference is that with red wine, the grape skin is left longer with the juice during fermentation, giving it the darker red color.

When exactly is national rose day?

This year, 2020, it lands on June 13, but the holidays are actually the second Saturday in June. That way you can always celebrate and have fun all weekend!

Is pink expensive?

You can definitely buy an expensive bottle of rose, the same way you could spend too much on a burger. But rosé is not historically known for being an expensive wine, at one point you could get a good bottle for $ 15. Its popularity has since risen, but the best ones for your money are around $ 20- $ 30.

History of National Rosé Day (June 13) and Activities



Host a pink party

National Rosé Day is about being pretty in pink. Go the pink front by dressing in pink, decorating with blushing cherry blossoms, and serving a variety of pink dishes! And of course make sure you serve the rosé in your cups!

Organize a wine tasting

Gather your friends and discover the rosé wine revolution together. Check with your local wine store for recommendations on a variety of rosé wines to taste. Serve with a variety of cheeses and other snacks and find your new favorite.

Experiment with pink cocktails

You should already know how adaptable rose wine is. No matter the occasion, the food or the taste of the drinker, pink has something for everyone to smile at. That flexibility extends to its mixability; grab the shaker and do the test.


Bubbles? Maybe.
Rosé wine comes in carbonated and non-bubbly versions, making it perfect for a variety of wine lovers.


A rosé for everyone
The versatility of rosé continues in its extensive palate of flavors, ranging from very sweet to dry and everything in between.

Thanks to its extensive varieties, a Rosé goes well with everything from seafood to spicy food, barbecue and cheese. It can also be used to make a tasty sangria.

Perfect for summer
Rosé has earned the nickname “summer water” because of its refreshing taste. Do we need to say more?

Ice cold
A New York bar called Primi made a slimy version: Frosé.


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